Winning Online

Making Sense of Online Marketing

Winning Online header image 4

Entries Tagged as 'Uncategorized'

Know your Audience

August 18th, 2008 · No Comments

know-your-audience

Around this time last year, a potential client was referred to us. They were launching a product that would give parents the ability to monitor their children’s online activities, including the content of their e-mail and instant messages. No matter what you think about respecting your child’s privacy, we’ve all read the stories about kids […]

[Read more →]

Tags: Uncategorized

Get to ‘Knol’ Google’s New Reference Service

July 24th, 2008 · No Comments

get-to-knol-googles-new-reference-service

On Wednesday, Google launched its online-publishing service that, at face, is a potential competitor to Wikipedia.org, the highly-trafficked and ubiquitous user-generated reference Web site.Â
This is all quite top of mind, as Wikipedia has become yet another spot to monitor for our clients.  Those in the public eye can easily have an entry pop up at a […]

[Read more →]

Tags: Blogs · Search Engine Marketing · Search Engine Optimization · Social Networking · Uncategorized · Web 2.0 · Web Strategy

Facebook Updates

July 23rd, 2008 · No Comments

facebook-updates

Facebook, the super-popular social networking site, underwent a bit of a facelift this week.  The site, which began as a sort of online college-specific community tool, has made some, in look, subtle changes.  Navigation is more user-friendly and logical, there are not overburdening “apps” - third party applications - overtaking profiles and internal pages and […]

[Read more →]

Tags: Social Networking · Uncategorized · Web 2.0 · Web Marketing · Web Strategy

Be a Doctor, or be a Blogger?

July 21st, 2008 · No Comments

be-a-doctor-or-be-a-blogger

That is the question.  And for Macrumors.com’s Arnold Kim, he chose blogging.Â
The New York Times did an interesting article on Kim and about how his hobby Web site in which he wrote about Apple rumors - while simultaneously becoming a doctor - turned into his actual calling.  In it are the ways that he can sustain […]

[Read more →]

Tags: Blogs · Uncategorized · Web 2.0 · Web Marketing

The IPhone, User-Generated Content, & the Web’s Sphere of Influence

July 18th, 2008 · No Comments

the-iphone-user-generated-content-the-webs-sphere-of-influence

With the furor over Apple’s launch of its new Iphone 3G last week, the hunger for information for those who currently hold an earlier Iphone - like myself - was ravenous (maybe a little dramatic).  The 3G version boasted, in short, a faster connection (where available), a cheaper price, a full-scale proprietary application - “apps” - […]

[Read more →]

Tags: Uncategorized