Winning Online

Making Sense of Online Marketing

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Entries Tagged as 'Return on Investment'

Email Marketing Advantages

April 23rd, 2008 · 1 Comment

email-marketing-advantages

Can you imagine a day without receiving or sending an e-mail? We have certainly developed into a society focused on time optimization and technology reliance. Sitting here on my computer it is hard to imagine a time when “snail mail” was the way to send a message to family, friends and associates.  Not only does […]

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Tags: Return on Investment · Web Marketing · Web Strategy · email marketing

Website Statistics

February 11th, 2008 · 1 Comment

website-statistics

I’m a total sucker for numbers. I don’t really know how this happened, but somewhere along the line I became interested in stats. For someone who did as horrible as I did in Stats at college this is a bit of a surprise to me, but hey, I’ll take it!
How about these numbers… in January […]

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Tags: Return on Investment · Web Marketing · Web Statistics · Web Strategy

A Website that Works

January 28th, 2008 · No Comments

a-website-that-works

I had an interesting conversation with a good friend of mine this weekend. He’s a big wig financial advisor at a well-known American bank. He was explaining the headaches his division was experiencing with the content management system (CMS) they use for their corporate website. With the site transferring mission-critical data to and from his […]

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Tags: Return on Investment · Web Marketing · Web Strategy