Winning Online

Making Sense of Online Marketing

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Entries from June 2008

The Wonderful World of Video

June 25th, 2008 · 1 Comment

the-wonderful-world-of-video

Or should I call it ‘new media’? From traditional video to webcasts and streaming video, either way, we truly have a wonderful world out there to experience.
My job here at Winning Strategies is to give these experiences life –web life that is.
When someone said that a picture is worth a thousand words, I […]

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Tags: Video

(Regular) Content is King

June 23rd, 2008 · No Comments

Web site technology and development is unbelievably important, especially when it comes to logically and logistically arranging sections, building content management systems, and making a site map that is intuitive and user-friendly in its navigation. But — you can build the most beautiful shell with the most amazing looking Flash and the greatest bells and whistles, and without alluring and regularly-updated content, that Web site will be a one-off. A one-visit wonder, if you will. With the internet and your web site in many ways being defined by search, without filling that shell regularly and with a solid content stream, your site will fall by the way side. Without direct traffic - which most of the time is predicated on name appeal or a viral effort behind it - no one will find your site.

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Tags: Blogs · Content Management System